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Comcast is one of the major cable providers used throughout the U.S. Xfinity is a branch of service providing expanded cable and internet packages.
With Xfinity the priority was to promote various package deals being offered to our bi-lingual or Spanish speaking target audiences. Aside from direct mail engagement pieces, Xfinity also attended various events throughout the Chicagoland area. At these events, promotion stands were placed and print promo pieces were passed out by Xfinity brand ambassadors. In addition to printed pieces an enrollment game app was created. This app was placed on stand (featured here) and used basic entertainment based trivia for the audience to interact with. Information capture was the apps objective, while the audience member received a branded prize for playing.
Comcast is one of the major cable providers used throughout the U.S. Xfinity is a branch of service providing expanded cable and internet packages.
With Xfinity the priority was to promote various package deals being offered to our bi-lingual or Spanish speaking target audiences. Aside from direct mail engagement pieces, Xfinity also attended various events throughout the Chicagoland area. At these events, promotion stands were placed and print promo pieces were passed out by Xfinity brand ambassadors. In addition to printed pieces an enrollment game app was created. This app was placed on stand (featured here) and used basic entertainment based trivia for the audience to interact with. Information capture was the apps objective, while the audience member received a branded prize for playing.